A MODERNISED & SUSTAINABLE LEARNING EXPERIENCE

By integrating visual brand design into every element of the school design, we created modern learning spaces that embody Apollo English’s mission of nurturing global citizens in Vietnam and beyond.

Background

Having worked with Apollo to create their earlier design template almost 10 years ago, it was time for a comprehensive refresh. The goal was to align with current and future market trends while setting a new benchmark in Vietnam’s education sector.

The Brief

To create the next-generation Apollo English school design, which will set a new standard in Vietnam and serve as a foundation for Apollo to utilise for the next 10 years as it grows its business in Vietnam and beyond. To bring to life Apollo’s newly developed brand visual identity program within a physical space. To create a living, breathing manifestation of the Apollo English brand philosophy of fostering a love of learning and developing new global citizens.

The Approach

We conducted in-depth interviews with stakeholders, including sales and teaching leadership, the CEO, and the founders. This helped us understand what was working and what was not with the existing schools. Insights gained shaped the design direction, ensuring it addressed both practical requirements and the long-term vision for the business and the brand.

By embedding the newly developed brand visual design into physical spaces, we evolved both the school design and operational efficiency.

We determined the Apollo English design vision of success was
– Must reflect the brand character
– Be the stage where the learning experience unfolds
– Support effective teaching
– Provide a considered parent, student & teacher experience
– Hold up to heavy use
– Use materials responsibly
– Be cost conscious and easy to rollout

The Results

Two schools were piloted, in Hanoi and Ho Chi Minh City, to test and benchmark the new design. The new school design concept provides a more calming environment that offers opportunities for both digital and physical engagement throughout. Classrooms are functional & practical, enabling teachers to teach at their best & so the classes can withstand heavy traffic and rough treatment. Sales areas are flexible, and marketing spaces are well defined to prevent clutter.

Working with Apollo English showcased our ability to align visual brand design with practical school environments. By integrating identity, space, and philosophy, we created a modern educational experience that sets a new benchmark in Vietnam. It stands as one of SPARK’s strongest brand visual identity examples in the education sector.

Looking to redefine your school, retail, or learning space? SPARK specialises in brand visual identity, visual brand design, and interior experiences that inspire and endure.

Let’s create spaces that bring your brand philosophy to life.